Tile launches a new cat-tracking tag with three-year battery life

Tile, the AirTag rival now owned by Life360, at the moment launched a brand new cat-tracking tag to assist pet homeowners discover their furry associates. The brand new gadget, “Tile for Cats,” is basically a modified model of the Tile Sticker with a silicone collar attachment that prices $39.99.

The corporate says the Tile for Cats’ battery will final for as much as three years, and the sticker could be simply changed. The tracker additionally has a 250-foot (76.2-meter) vary and works with each Android and iOS units.

The brand new gadget not solely helps cat homeowners monitor down a lacking pet, it may be useful for these occasions the cat is simply hiding in an “obscure place,” Tiles says.

Like different Tile units, the product affords integration with voice assistants like Siri, Alexa, and Google Assistant so you possibly can simply discover your cat utilizing voice instructions.

The bundle features a Tile Sticker and a collar attachment which is appropriate with virtually all customary cat collars. The corporate mentioned that the attachment can stretch as much as 1.7x with out breaking. Moreover, Tile for Cats is waterproof, so just a few droplets of liquid or a cat licking it gained’t have an effect on it.

That is the corporate’s first foray into pet merchandise, because it doesn’t but provide a Tile for Canines, for instance. However the firm had hinted final 12 months following its acquisition by household monitoring app Life360 that it thought-about pets a part of the “household.”

The transfer can be a intelligent ploy by the corporate to tweak an present product so as to provide a low-cost Bluetooth-based monitoring resolution for a particular area of interest.

There are many GPS-based trackers in the marketplace ranging from the $50 base value, with some providing month-to-month subscriptions for extra options. Nonetheless, at roughly $40, Tile’s gadget is costlier than Apple’s $29 AirTag with just a few further bucks for a cat collar attachment. Tile’s gadget additionally has a smaller “discovering community,” as AirTag leverages Apple’s huge community of 2+ billion iPhones and different Apple units worldwide, whereas Tile is restricted to Life360’s consumer base.

Nonetheless, AirTag doesn’t include a mechanism to connect it to a pet collar — you’d have to purchase one other product for that, which might improve the full price.

Tile for Cats is offered now on Tile.com and is available in black and white.