Ferdja Ferdja.com delivers the latest news and relevant information across various domains including politics, economics, technology, culture, and more. Stay informed with our detailed articles and in-depth analyses.
A Lot More from Shoes Information
Jackson Yee, the multitalented Chinese star and vocalist, has actually been called a Golden Goose global brand ambassador.
Yee shows up in the marketing campaign by professional photographer Yu Cong devoted to Cash cow’s brand-new Lightstar tennis shoes, which goes down on the brand name’s ecommerce and at pick shops in Asia on Tuesday.
” Jackson [Yee] personifies authentic imaginative power and enthusiasm of what he does, straightening completely with the core worths and authentic spirit of Golden Goose,” claimed the Italian business’s president Silvio Campara. “Not just has he attained worldwide acknowledgment as a star, vocalist, and professional dancer, yet he has actually additionally been discovering brand-new areas, consisting of the arts and style. We like this diverse method to imagination and exactly how it reverberates with our identification. The Oriental market holds considerable value for our brand name’s development, and our partnership with Jackson notes an interesting action in our trip,” he included.
The 24-year-old skill shows up in project images fired versus a deteriorate background dressed in Cash cow equipment and happily displaying the tennis shoe layout in the white variation while paying attention to songs in a classic mobile CD gamer with earphones.
The retro-inspired Lightstar design installs running footwear aspects consisting of the beefy single and ultralight EVA foam midsole. It is specified by its mesh and laminated natural leather top in addition to metal, shiny and glittery accents showing light. The footwear design– readily available in white, pink and silver– will certainly belong to Cash cow’s co-creation experience. It can be individualized by the brand name’s craftsmens choosing from a variety of decorations.
Yee is best recognized for his functions in such films as “Better Days,” which was chosen to an Academy Honor in 2021, “A Little Red Blossom,” and “Complete River Red,” along with the television collection “The Longest Day in Chang’ an.”
He began his profession as a kid celebrity signing up with the Chinese band TFBoys in 2013 and has actually because supported his skill as a vocalist with hit songs, consisting of “Ripples In The Heart” and “My Boo.” His 3rd workshop cd, “Liu Yanfen,” was launched in 2023.
Yee has actually gathered many honors and honors, consisting of the very best Star title for his duty in “Complete River Red” at the 18th Changchun Movie Celebration in 2015. In 2017, he was selected as a that China Unique Agent for Health And Wellness, and he developed his very own charity, the Jackson Yee Fund, which sustains the China Structure for Hardship Reduction’s Kid Buddy Strategy program.
This is not the very first style linkup for Yee, that for many years has actually had recommendations with a variety of deluxe brand names consisting of Givenchy, Emporio Armani, Armani Charm, Tiffany & & Co., and Jaeger-LeCoultre. He was additionally a spokesmodel for Adidas up until 2021.
Previously this year, Yee was called worldwide brand name ambassador for glasses business Lindberg.
In his brand-new duty at Cash cow, he signs up with the similarity skaters Keegan Palmer, Rune Glifberg and Olympic bronze champion and leader of the united state National Group Cory Juneau, in addition to tennis ace Matteo Arnaldi and padel gamer Arturo Coello.
Cash cow was developed in 2000 and is best recognized for its effective Super star tennis shoes and purposefully troubled designs. In 2020, the business was gotten by the exclusive equity fund Permira from the Carlyle Europe Acquistion fund.
Last June the business, which had actually revealed strategies to go public, delayed its going public “as an outcome of European market volatility.”
The deluxe company has actually promoted a community-driven method, for instance organizing Haus of Dreamers all-inclusive social occasions in Paris, Los Angeles and most just recently in Marghera, Italy, where the business is based.
Ideal of Shoes Information
Register ForFN’s Newsletter For the most up to date information, follow us on Facebook, Twitter, and Instagram.
